We are Granger Press

Who we are


L O A D I N G
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We are a

Strategic Design

Agency

 

We cultivate a team

of international,

multidisciplinary

professionals

 

Where we are

Meet

Us



Multimedia

Interiors

Branding

Architecture

We work both on

digital and physical projects

 

We craft experiences

which can enhance

one brand's value

 

What we do

See our

works


We believe in:

A cross-disciplinary approach

Working with empathy

 

“Everything should be made as simple as possible, but not simpler”

(A. Einstein)

 

We call it

Deep Simplicity principle

Our values


Boosting new projects

 

Improving one brand's image

 

Building digital-and-physical experiences

 

Engaging with customers

 

Determining market positioning

 

Refining decision-making process

 

We can help in...

What we do

See our

works



..and we can do it by building all-inclusive, organic strategies:

1.Focus

2.Research

3.Branding

Strategy

4.Experience

Analysis of symptoms

 

Market analysis, Trend analysis, Reports

Logo,

Brand identity, Website,

Strategy elaboration

Apps,

Interiors,

Installations,

Architectural projects

What we do






Click on the phases to know more about our methodology.

  •  

               1. Focus

    The Brand Workshop

     

    We listen to our clients’ issues, ideas, concerns, feelings. We listen to what our clients think about their own work.

    And we listen to what other people think about it, too.

    Whenever we approach a new task, first   all we need to frame the existing situation, and its problems. In order to do that, we start to ask a lot of questions, and to carefully listen to each answer.

     

    Individuation of clients’ issues, ideas, concerns, feelings

     

    Investigation on the target perception

     

    Framing the existing problems

  •  

               2. Research

    Research & Analysis

     

    In order to take a precise direction, you first have to dig deep into reality. In this phase, we confront all the causes of the problems emerged during the Brand Workshop.

    We gather data about the market scenario. We start a qualitative, future-oriented research, taking into account the latest social, cultural, and economic trends. In the end, we come to a synthesis, trying to reconcile the project‘s ambitions with the broadest spirit of the time.

    Confronting the problems’

    causes

     

    Market scenario:

    Competitors analysis,

    positioning

     

    Trend and growth analysis

     

    Synthesis and reconciliation

  •  

               3. Branding Strategy

    Strategy elaboration

     

    The most effective strategies are those which allow you to take care for the finest details, at the same time maintaining the focus on the bigger picture. That’s why we need to continuously adjust our focus, zooming in or stepping back according to the project’s necessity.

    We usually start this phase tackling the main aesthetic values. After that, we can design a line of action which will impact the entirety of a specific good or service’s production chain.

    Tackling the main aesthetic

    values

     

    Elaborating a development

    strategy

  •  

               4. Experience

    Strategy execution

     

    All our works pursue the idea of deep simplicity, for which profundity is the method and straightforwardness the aim, both from a content, design and interaction points of view.

    In this phase, we are committed in implementing and at the same time reviewing and improving our strategy, so to reach our final objectives in the most effective way.

    Tackling the main aesthetic

    values

     

    Elaborating a development

    strategy

Our Method:

How we work


See our method at work:

We have worked with and for:

Partners, client & friends

See

others


Are we what you have been waiting for?

Contacts

Get in touch at:

 

info@grangerpress.com

 

Granger Press LTD

59-61 Pitfield Street

N1 6BU London

UK